JUJU still get the media coverage



Julius Malema adresses the mineworkers at Gold field.

The SABC still continue to put Julius Malema on screen. According to what is happening to MArikana as Malema once place the idea of mines nationalisation during his time in ANC. The important point here is that decision on how to cover events involving expelled ANC Youth League president Julius Malema, is based on news value and not popularity, SABC acting head of news Jimi Matthews said in a report on Friday. Every publicity look for something  that consist of News coverage based on news value .There has to be a responsible attitude however Julius Malema criticise the government and in the other hand the employees support Malema. My question is how they give Julius Malema a platform to send his message, does this increase more debate to the public and how we use our perception through NUM's. In Public Relation perception message need to be  contextualised  and think about the consequences because  Lonmin [JSE:LON] has offered striking workers a R900 increase to R5 500 a month for entry-level workers, "very far" from their demand of R12 500. All our eyes watch the tragic happens at Marikana but this offer is beyong or R5 500 too less for them, or the voluntarily took by Malema encourages more problem for desperation of poor people, bear in mind that he also use SABC to send his message. The SABC has come under fire after some staff members claimed that some coverage of Malema had been pulled.Matthews defended the public broadcaster's coverage, and said they had led Tuesday evening's broadcast with Malema speaking to mineworkers at Gold Fields.He said the SABC had not broadcast Malema's address.more

Does MTN still familiarising the name?



MTN still familiarising the brand by different adverts on

television. Picture Source: www.timeslive.co.za

 The MTN still becoming one man standing on positioning the organisation's  brand. According to Timeslive on 23 August 2012 "MTN SA, still reeling from the Iran cellphone scandal, is embroiled in a new bruishing battle, this time involving its legal department and a retrenched whistle blower.What draw my attention here is how MTN position their yellow brand colour on advertisement. The temperature did change once off this year August in South Africa where by we saw MTN using the Snow as their scheme contrast.Many organisation found it difficult to position themselves if there is crisis management in the organisation,the reason may be that the organisation still experiencing growing processes,but organistion like MTN have their edge. Looking the whole story of fraud which also involve its internal and external stakeholders on not doing their job in co-operative form. The MTN SA still providing their target audiences what is best,building new relationships and sustaining the name MTN,  by Familiarising the name in a continuous repetition of the name, especially in media coverage.This supportive relationship strategy or used by MTN SA on channelling their message,look how MTN top eight (Wafa Wafa) gives MTN publicity when reporters and commentators describe the competition everything is Dial, is how two way communication takes place. for more

Moving alongside of Social Media

The 'Facebook Rapist' Thabo Bester,  

 Putting the social media in context ,which i can agree that is the main umbrella for many organisations.So far the innovation of technology has put the world in a global village.Many organisation relies on social media to send their message without any cost.According to what i see now social media such as facebook and twitter plays an important role for example the Kaizer Chiefs twitter has seed the side story idea about their manager Bobby Motaung  on charges of fraud.In this form the twitter has put the word making the job of the public relations much easier for Kaizer Chiefs as an organisation. The credit must be given to the social media platform, even though there are some disadvantage on how people in a society use it,moving along the side look how the 'Facebook rapist' end up, breaking this into communication because he knows that most of the people love social media, he took the advantage to use it even organisations do so, to

• To build  Brand awareness
• To generate brand engagement
• To influence consumer perceptions

 My concern is to convert the above points to social life that social media brings to our life,the brand awareness is that people post their sexy pictures on Facebook, but moving alongside is no long for memories is to foster conservation to comment how sexy you are.look how people take video's and upload on You tube this eventually influence other people perception and decrease the chances to be seen as a professional employee in a workplace.

Supersport still bread feed their audience

above:The best and highly respected commentator,Baba Mthethwa

 Absa and the Premier Soccer League (PSL) announced on Wednesday, 08 August 2012 ,that an agreement has been signed that will extend Absa’s title sponsorship of the Absa Premier until 2017 until 2017.In the other hand PSL looks to climb up the continental national championships rankings, SuperSport is packaging a bigger and better PSL broadcast product for the new season.An increase in the number of matches to be broadcast live, a boost in the number of matches broadcast in High Definition, and the addition to the commentary team of household names who they will join the ever entertaining man of the mic Baba Mthethwa,Sizwe Mabena, Brian Baloyi (analysts)  , Isaac “Shakes” Kungoane (analysts) and Craig Rosslee.I hope and believe that the commentary team will ensure to deliver best season, with an ever growing football in South Africa.Supersports gives the fan interaction in  level opinions,score during the match,news headlines through social media platforms such as Facebook, Twitter.Supersport also gives their audience the solution to became part of the online video for example Video olympics in London.for more info www.supersport.com 

Companies make scenes on sports sponsorship

Sponsorship is the most venture for major companies to transmit their messages,with a different reason depend on the company mission statement and objectives.The pre-season has fall down by the wild in soccer, whereby we saw Man united came and play its part in Durban, which was brought by DHL partner with MTN .The SAB took its second journey on sponsorship properties.The campaign known as "Be the coach" went successfully from the stands, taverns or couches, social media platform (facebook and Tweet), advertisements on TV and radio to reach their target audience.Looking to communication perspective SAB also make use of mobile to interact with soccer fans to vote for their favourite players at no cost to themselves.Some companies that are involve in sponsorships properties in soccer especially in PSL even though some did not confirm their processor to renew their contract.Those Companies make scenes on sports hopefully to value informing marketing decisions and driving direct marketing

• MTN which has currently renew their contract.



Source :MTN eight tournment that consist
  with the 8 team in the PSL the win go with R8m



• NEDBANK Currently in proccess

Source: tournment that include PSL and
 first division the win go with R6m

Telkom Currently in proccess

Source Telkom knockout include all the
 PSL team the go with R4.5m

• ABSA currently in proccess

Source: Absa who are facing speculation
about the PSL offer, more infor www.PSL.co.za

what is your view about those speculations?




                                                            

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Some Afrcan music lose their way for support

SAMA Awards where artist effords are reflected.www.Sabc.co.za

 In South Africa we have different kind of music such as local hippo,  kwaito , jazz,  Afro jazz, house, Masacandi  and many more, but the success of each list must be counted in terms of  its effort which is recognize during awards ceremonies. During the awards ceremonies many artist able to see how much support they have in term of voting and the most download. I think  the MTN South African Music Awards has a big change in terms of winning categories if you may look the following from the past to the current SAMA Awards, but I will look  only the records of the year

·         In 1999 it was Brenda Fassie (African pop)

·         2004 by Mzekezeke Akekho  uGogo (Kwaito)

·         2005 by Brown Dash for Phansi Komthunzi welanga (Kwaito again)

·         2006 by Ntando for Dali wami (Afro Jazz)

·         2007 by  Dj Sbu for Remember when it rained (house)

·         2008 by Dj Sdunkero for Maputo Song (house)

·         2009 by Rhythmic  element for 2by2  ( Urban house)

·         2010 by Big Nuz for Umlilo (Kwaito)

·         2011 by liquid deep for Fabris of the heart (house)

·         2012 by ZAhara for loliwe ( Afro Jazz)

I do agree that the reason house music dominate the categories is that most parties house music take the event to the top, which makes the youth vote and download, and in terms of winning the record of the year depend on the time the artist release the album for example Zahara. for more info;samusicawards.co.za

DOES POLYGAMY A CULTURE TO ZUMA



Four's a crowd: Mr Zuma poses with his three other wives (from left) Nompumelo Ntuli, Thobeka Mabhija and Sizakele Khumalo. All were at the wedding to his fourth current spouse

 Since Democratisation we experience many changes than before. We live in the current era where every individual has a free will to do what he or she intended to do. Looking to the current issue of the president of the republic of South Africa Jacob Zuma, marrying a sixth wife. In South Africa is allowed to Marie more than one wife, but this practise in some societies is not accepted. The reason behind this is the increase number of diseases that surrounded South Africa from elder people to the young generation. My concern is on the president as a public figure what message he trying to share by having more than one wife, in terms of all the campaign that cover the limitation of the  HIV/AIDS. This is not a culture in this modern life, in terms of economy many wife’s and many children’s lead to poverty, and something’s may lead to poor education.

According to JOHANNESBURG (Reuters) - South Africa's polygamous President Jacob  taking his long-time girlfriend Bongi Ngema as his newest bride and fourth current wife in a private ceremony at his rural home .I think the only  thing that matter in this form it may be the culture to the President, where else the wife’s are looking for the tax payers, and does the President Jacob Zuma has the crucial time to discuss idea's with his wife and children’s.

Read more: http://www.dailymail.co.uk/news/article-2135050/Fourth-wife-goes-free-Quirky-South-African-airline-ad-campaign-coincides-polygamist-president-Jacob-Zumas-sixth-marriage.html#ixzz1t8eSpuBV